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Article: Clean Beauty Hack! How to Wear All Natural Cake Mascara 4 ways


Clean Beauty Hack! How to Wear All Natural Cake Mascara 4 ways

Why is Birch Babe's All Natural Cake Mascara a Game-Changer?

Not only is it safe for sensitive skin, vegan, cruelty-free, plastic-free, and proudly made in Canada but it's also versatile (read on for more on this!)   


Artist, Content Creator and Photographer Gita Lesmana, known as @rheakim on Instagram, always inspires us with her clever and creative ways of expressing herself through content creation and clean beauty.


In this blog post, we will explore how Gita uses our Top Selling All Natural Cake Mascara in four different ways:

  • as a mascara
  • an eyeliner
  • an eyebrow filler
  • and as freckles.

We didn't even know we could use it this many ways!?

Read on and prepare to be amazed by the versatility and the transformative power of this eco-friendly and ethical mascara.

Or, jump strait to the reel here and see how Gita makes magic happen!

All Natural Mascara that Enhances Your Lashes:

Gita demonstrates the incredible potential of our All Natural Cake Mascara as a traditional mascara. This mascara both adds a pop of drama to lashes and is also infused with ingredients to help strengthen and lengthen lashes over time. With its rich, velvety texture this mascara goes on creamy and lasts without smudging perfect for both day and night.


Clean Beauty Hack: Ensure to add enough water to mascara cake to create a rich and creamy paste and cover wand completely. Then scrape any access on the edge of the mascara tin. This will allow for full, smooth coverage for lush and healthy lashes.


Eyeliner that Defines and Accentuates:

Who says eyeliner has to be limited to a pencil or liquid form? Gita shows us how to transform our All Natural Cake Mascara into a stunning eyeliner. The rich pigmentation of the mascara allows for a dramatic look that enhances the eyes and lasts all day.


Clean Beauty Hack: Wet a thin, angled brush, rub in mascara cake and do a test on back of hand first to ensure you have the perfect consistency. Apply the cake mascara along the lash line and build gradually for a desired look. Enjoy a toxin free, smudge-proof winged effect. 


Eyebrow Filler for Perfectly Sculpted Brows:

Brows can make or break a makeup look, and Gita knows just how to achieve perfectly sculpted eyebrows using our All Natural Cake Mascara. Our signature all-natural formula ensures a soft and natural finish, while the long-lasting hold keeps your brows in place throughout the day.

Clean Beauty Hack: Using a flat makeup brush, wet with water and dip into cake mascara, gently combs the mascara through brows, filling in any sparse areas and defining their shape. 

The all-natural formula ensures a soft and natural finish, while the long-lasting hold keeps your brows in place throughout the day.

Freckles: Embrace Your Natural Beauty:

One of the hottest trends in makeup right now is the freckled look (sign us up!!) and Gita takes it to the next level with our All Natural Cake Mascara to create the illusion of freckles. Ummm...we're only sad we didn't think of this first! This playful and youthful look adds a touch of whimsy to any makeup routine and celebrates individuality.

Clean Beauty Hack: Wet the tip of a small, precise brush, lightly tap into the mascara. Do a couple tests on the back of hand to ensure consistency and pigment. Gently tap onto nose and around upper cheeks below eyes.  


Thank you to our dear friend and Birch Babe community member Gita Lesmana for sharing the incredible versatility of our Birch Babe's Top Selling All Natural Cake Mascara.

By choosing Birch Babe, you're making a conscious decision to prioritize natural beauty without compromising on quality. Embrace the transformative power of this all-natural mascara and join Gita in revolutionizing the way we approach makeup. We can't wait to see how you all wear it! 


The Birch Babe's