Article: Supporting Women & Shopping Canadian This International Women’s Month

Supporting Women & Shopping Canadian This International Women’s Month
It’s International Women’s Month, and we’re feeling extra grateful to be a female- and family-led, Canadian-made brand that’s growing—thanks to you! 💛
We’re not your average skincare company. Birch Babe started after our founder (and mom!), Debbie, solo-hiked from the southern tip of Patagonia to the northern tip of Chile. When she returned home, she knew she wanted to do something different—so she quit her job, moved to the cottage, and earned two diplomas in organic skincare formulation.
Three years later, my sister Lindsay and I joined in, and together alongside our mom grew Birch Babe from being in 30 stores to over 300 across North America (organically—pun intended).
Watch our first video "Connected" to learn more.
We wanted better skincare and so our mission was to create high-quality skincare for the low-maintenance babe (and baby). The kind that only uses the best ingredients, is safe for every skin type, actually effective and stays reasonably priced (under $60!)—because taking care of yourself shouldn’t cost a fortune.
And guess what? People are noticing. We've had customers ditch their Skinceuticals, Rimmel, and even La Mer for Birch Babe, and we couldn't be prouder. 🎉
🇨🇦 Made in Canada🇨🇦, Owned & Operated:
We’re small but mighty, and we keep everything in-house—from formulation to shipping—so we know exactly what goes into each product.
Why does that matter?
✔ You get the highest-quality skincare, always.
✔ We keep things sustainable & ethical (no shady outsourcing).
✔ Every dollar you spend stays in Canada, supporting local.
This isn’t some mass-produced, cut-corners kind of brand—we’re here to elevate everyday skincare with clean, effective formulas that actually deliver.
Female & Family-Led (Built With Love)
Birch Babe started as a family passion project, and it’s turned into something so much bigger. We’re still a small but growing business, and every time you choose us, you’re directly supporting a Canadian, women-owned, family-led brand.
We're also still 100% female and family owned and chose intentionally to grow without investors so we could ensure we maintained the highest quality, ethically and sustainably made products for you.
High-Quality, Low-Waste, Clean
If you wouldn’t put it in your body, why put it on your skin? Birch Babe & Birch Baby products are:
✔ Made with Ecocert, Fairtrade, Vegan & Cruelty-Free ingredients.
✔ Packaged in aluminum, glass & recyclable materials (not plastic).
✔ Designed to work for everyone—from newborns to adults.
Simply put—clean skincare that delivers, without the fillers, fluff, or massive price tag!
Birch Baby: Because Natural Skincare Starts on Day One:
At Birch Babe, we’ve always been passionate about creating healthy, effective skincare for all skin types—including those with rosacea, psoriasis, eczema, and sensitive skin. It’s been incredible to see how our products have helped so many people, but we knew something was missing.
Skincare doesn’t just start when you’re older—it starts on day one. That’s why, after two years of formulating, testing, and working with a focus group of 30 families, we launched Birch Baby—a collection of gentle, all-natural, and highly effective skincare made for babies, kids, and growing families.
Why Birch Baby?
✔ EWG VERIFIED™ – The highest safety standards, no hidden toxins
✔ Certified All-Natural (CertClean) – No harsh chemicals, ever
✔ Dermatologist-Tested & Chemist-Approved – Safe for delicate skin
✔ Vegan & Cruelty-Free – Because skincare should be kind to all
✔ Fairtrade & Ecocert Ingredients – Sustainably sourced for the best quality
✔ Made in Canada – Proudly formulated, produced & packaged in Canada
✔ Packaged in PCR Plastic – Lower waste, better for the planet
✔ Parent-Approved – Trusted by families across North America
Because your baby’s first skincare should be as pure as they are.
Why Shopping Women-Led & Canadian-Made Matters:
Every time you choose Birch Babe & Birch Baby, you’re supporting:
💛 A small but growing, female-led business
🌎 Sustainable, ethical beauty that works
📦 Affordable luxury (because high-quality skincare shouldn’t break the bank)
Honestly, we couldn’t do this without you—which is why we consider you part of our journey. Your support of Birch Babe & Birch Baby has helped us grow and continue striving to become a leader in safe, effective, and natural skincare for the whole family—while putting Canada on the map as a global force in this industry. 💛
Shop with us online or in store at one of the 100's of retailers who carry Birch Babe and Birch Baby below:
✨ Find us near you with our Store Locator! ✨
Thank you for being on this sustainably journey with us.
xo,
Kelsey and The Birch Babes